Application of Multivariate Adaptive Regression Splines (MARS) to the Preference Mapping of Cheese Sticks

Xiong, R. ; Meullenet, J. F.

Oxford, UK : Blackwell Publishing Ltd
Published 2004
ISSN:
1750-3841
Source:
Blackwell Publishing Journal Backfiles 1879-2005
Topics:
Agriculture, Forestry, Horticulture, Fishery, Domestic Science, Nutrition
Process Engineering, Biotechnology, Nutrition Technology
Notes:
: A novel modeling technique named MARS (Multivariate Adaptive Regression Splines) can automate variable selection as well as model selection. The main purpose of this study was to apply MARS to consumer preference mapping using consumer test data for cheese sticks. The results show that MARS was capable of modeling consumer's preference patterns for cheese sticks. One distinct advantage of MARS in preference mapping is that it has the ability to model hedonic-scale response variables (such as overall acceptance, acceptance of appearance, flavor, and texture) from “Just About Right” (JAR) predictor variables (such as color, size, saltiness, breading, and cheese texture). In addition, MARS can reveal the underlying relationship between the predictors and the response in a piecewise regression function. This study shows that MARS has potential uncovering underlying patterns hidden in complex data.
Type of Medium:
Electronic Resource
URL:
_version_ 1798290358141976576
autor Xiong, R.
Meullenet, J. F.
book_url http://dx.doi.org/10.1111/j.1365-2621.2004.tb06353.x
datenlieferant nat_lic_papers
hauptsatz hsatz_simple
identnr NLZ24320566X
insertion_date 2012-04-27
issn 1750-3841
journal_name Journal of food science
materialart 1
notes : A novel modeling technique named MARS (Multivariate Adaptive Regression Splines) can automate variable selection as well as model selection. The main purpose of this study was to apply MARS to consumer preference mapping using consumer test data for cheese sticks. The results show that MARS was capable of modeling consumer's preference patterns for cheese sticks. One distinct advantage of MARS in preference mapping is that it has the ability to model hedonic-scale response variables (such as overall acceptance, acceptance of appearance, flavor, and texture) from “Just About Right” (JAR) predictor variables (such as color, size, saltiness, breading, and cheese texture). In addition, MARS can reveal the underlying relationship between the predictors and the response in a piecewise regression function. This study shows that MARS has potential uncovering underlying patterns hidden in complex data.
package_name Blackwell Publishing
publikationsjahr_anzeige 2004
publikationsjahr_facette 2004
publikationsjahr_intervall 7999:2000-2004
publikationsjahr_sort 2004
publikationsort Oxford, UK
publisher Blackwell Publishing Ltd
reference 69 (2004), S. 0
search_space articles
shingle_author_1 Xiong, R.
Meullenet, J. F.
shingle_author_2 Xiong, R.
Meullenet, J. F.
shingle_author_3 Xiong, R.
Meullenet, J. F.
shingle_author_4 Xiong, R.
Meullenet, J. F.
shingle_catch_all_1 Xiong, R.
Meullenet, J. F.
Application of Multivariate Adaptive Regression Splines (MARS) to the Preference Mapping of Cheese Sticks
Blackwell Publishing Ltd
: A novel modeling technique named MARS (Multivariate Adaptive Regression Splines) can automate variable selection as well as model selection. The main purpose of this study was to apply MARS to consumer preference mapping using consumer test data for cheese sticks. The results show that MARS was capable of modeling consumer's preference patterns for cheese sticks. One distinct advantage of MARS in preference mapping is that it has the ability to model hedonic-scale response variables (such as overall acceptance, acceptance of appearance, flavor, and texture) from “Just About Right” (JAR) predictor variables (such as color, size, saltiness, breading, and cheese texture). In addition, MARS can reveal the underlying relationship between the predictors and the response in a piecewise regression function. This study shows that MARS has potential uncovering underlying patterns hidden in complex data.
1750-3841
17503841
shingle_catch_all_2 Xiong, R.
Meullenet, J. F.
Application of Multivariate Adaptive Regression Splines (MARS) to the Preference Mapping of Cheese Sticks
Blackwell Publishing Ltd
: A novel modeling technique named MARS (Multivariate Adaptive Regression Splines) can automate variable selection as well as model selection. The main purpose of this study was to apply MARS to consumer preference mapping using consumer test data for cheese sticks. The results show that MARS was capable of modeling consumer's preference patterns for cheese sticks. One distinct advantage of MARS in preference mapping is that it has the ability to model hedonic-scale response variables (such as overall acceptance, acceptance of appearance, flavor, and texture) from “Just About Right” (JAR) predictor variables (such as color, size, saltiness, breading, and cheese texture). In addition, MARS can reveal the underlying relationship between the predictors and the response in a piecewise regression function. This study shows that MARS has potential uncovering underlying patterns hidden in complex data.
1750-3841
17503841
shingle_catch_all_3 Xiong, R.
Meullenet, J. F.
Application of Multivariate Adaptive Regression Splines (MARS) to the Preference Mapping of Cheese Sticks
Blackwell Publishing Ltd
: A novel modeling technique named MARS (Multivariate Adaptive Regression Splines) can automate variable selection as well as model selection. The main purpose of this study was to apply MARS to consumer preference mapping using consumer test data for cheese sticks. The results show that MARS was capable of modeling consumer's preference patterns for cheese sticks. One distinct advantage of MARS in preference mapping is that it has the ability to model hedonic-scale response variables (such as overall acceptance, acceptance of appearance, flavor, and texture) from “Just About Right” (JAR) predictor variables (such as color, size, saltiness, breading, and cheese texture). In addition, MARS can reveal the underlying relationship between the predictors and the response in a piecewise regression function. This study shows that MARS has potential uncovering underlying patterns hidden in complex data.
1750-3841
17503841
shingle_catch_all_4 Xiong, R.
Meullenet, J. F.
Application of Multivariate Adaptive Regression Splines (MARS) to the Preference Mapping of Cheese Sticks
Blackwell Publishing Ltd
: A novel modeling technique named MARS (Multivariate Adaptive Regression Splines) can automate variable selection as well as model selection. The main purpose of this study was to apply MARS to consumer preference mapping using consumer test data for cheese sticks. The results show that MARS was capable of modeling consumer's preference patterns for cheese sticks. One distinct advantage of MARS in preference mapping is that it has the ability to model hedonic-scale response variables (such as overall acceptance, acceptance of appearance, flavor, and texture) from “Just About Right” (JAR) predictor variables (such as color, size, saltiness, breading, and cheese texture). In addition, MARS can reveal the underlying relationship between the predictors and the response in a piecewise regression function. This study shows that MARS has potential uncovering underlying patterns hidden in complex data.
1750-3841
17503841
shingle_title_1 Application of Multivariate Adaptive Regression Splines (MARS) to the Preference Mapping of Cheese Sticks
shingle_title_2 Application of Multivariate Adaptive Regression Splines (MARS) to the Preference Mapping of Cheese Sticks
shingle_title_3 Application of Multivariate Adaptive Regression Splines (MARS) to the Preference Mapping of Cheese Sticks
shingle_title_4 Application of Multivariate Adaptive Regression Splines (MARS) to the Preference Mapping of Cheese Sticks
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titel_suche Application of Multivariate Adaptive Regression Splines (MARS) to the Preference Mapping of Cheese Sticks
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