Search Results - (Author, Cooperation:Gasteiger)

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  1. 1
    Staff View Availability Links
    Person(s):
    POEM Conference 3. 2016 Karlsruhe; Benz, Christiane [Herausgeber]; Steinweg, Anna Susanne [Herausgeber]; Gasteiger, Hedwig [Herausgeber]; Schöner, Priska [Herausgeber]; Vollmuth, Helene [Herausgeber]; Zöllner, Johanna [Herausgeber]
    Type of Medium:
    Book
    Pages:
    xiv, 303 Seiten, Illustrationen, Diagramme, 23.5 cm x 15.5 cm
    Edition:
    Reproduction. s.l.
    ISBN:
    9783319782195, 9783319782201
    URL:
    Inhaltstext
    Language:
    English
    Recall This
    Inhaltstext

    Printed Books
  2. 2
    Gasteiger, Hedwig
    Münster : Waxmann
    Published 2010
    Staff View Availability
    Person(s):
    Gasteiger, Hedwig
    Type of Medium:
    Unknown
    Pages:
    305 S.
    Series Statement:
    Empirische Studien zur Didaktik der Mathematik
    Language:
    German
    Note:
    Zugl.: München LMU,Diss., 2010
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    Printed Books
  3. 3
    Gasteiger, Nepomuk
    DEU
    Published 2021
    Staff View
    Publication Date:
    2021-12-09
    Description:
    Die Frage nach den sozialen Effekten des Massenkonsums spielte für Marktforschung, Marketing, Werbung, Konsumkritik, Verbraucherschutz und Verbraucherpolitik in der Bundesrepublik eine entscheidende Rolle. Der Aufsatz nimmt die 1960er- und 1970er-Jahre in den Blick: Die zuvor populäre These, der Massenkonsum habe nach dem Zweiten Weltkrieg die sozialen Hierarchien eingeebnet, verlor nun an Bedeutung. Stattdessen entwickelten Marktforscher, Werbefachleute und Verbraucherschützer das Modell einer Gesellschaft, die sich durch die symbolische Dimension von Konsumgütern erneut ausdifferenziere. Im vorliegenden Beitrag werden die Theoreme der sozialen Nivellierung bzw. Differenzierung als zeitgebundene Deutungsmuster herausgearbeitet sowie mit der Praxis der zeitgenössischen Marktforschung, des Marketings und des Verbraucherschutzes in Beziehung gesetzt. Den Höhepunkt der Auseinandersetzung um Konsum und Gesellschaft markierten die 1970er-Jahre, als massive Konsumkritik die Werbung in eine Krise führte, während der Verbraucherschutz seinen Durchbruch erlebte.
    The question of the social effects of mass consumption played a crucial role for market research, marketing, criticism of consumerism, consumer protection and consumer policy in the Federal Republic of Germany. This article deals with the 1960s and 1970s. The popular assumption of the 1950s that mass consumption led to the leveling of social hierarchies became less important. Market researchers, marketing experts and consumerists developed a new model of society structured by the symbolic dimension of consumer goods. The article explores the assumptions underlying social leveling and distinction as time-dependent propositions and relates them to the historical practices of market research, marketing, criticism of consumerism and consumer protection. The 1970s marked the climax of this debate about consumption and society. Fierce criti-cism of consumerism plunged the advertising industry into a crisis, while consumer protection achieved a breakthrough.
    Keywords:
    Sociology & anthropology ; History ; Geschichte ; Soziologie, Anthropologie ; allgemeine Geschichte ; Wirtschaftssoziologie ; General History ; Sociology of Economics ; Bundesrepublik Deutschland ; Marketing ; Gesellschaft ; sozialer Status ; Konsum ; Verbraucherschutz ; Konsumgesellschaft ; Marktforschung ; consumer protection ; society ; consumption ; marketing ; Federal Republic of Germany ; consumer society ; market research ; social status
    Type:
    journal article, Zeitschriftenartikel

    SSOAR
  4. 4
    Majno, G. ; Gasteiger, E. L. ; Gattuta, M. ; Karnovsky, M. L.

    Oxford, UK : Blackwell Publishing Ltd
    Published 1958
    Staff View
    ISSN:
    1471-4159
    Source:
    Blackwell Publishing Journal Backfiles 1879-2005
    Topics:
    Medicine
    Type of Medium:
    Electronic Resource
    URL:
    http://dx.doi.org/10.1111/j.1471-4159.1958.tb12618.x

    Articles: DFG German National Licenses
  5. 5
    BELITZ, HANS DIETER ; ROHSE, HARTMUT ; STEMPFL, WOLFGANG ; WIESER, HERBERT ; GASTEIGER, JOHANN ; HILLER, CHRISTIAN

    Oxford, UK : Blackwell Publishing Ltd
    Published 1987
    Staff View
    ISSN:
    1749-6632
    Source:
    Blackwell Publishing Journal Backfiles 1879-2005
    Topics:
    Natural Sciences in General
    Type of Medium:
    Electronic Resource
    URL:
    http://dx.doi.org/10.1111/j.1749-6632.1987.tb43493.x

    Articles: DFG German National Licenses
  6. 6
    Gasteiger, E. L. ; Haake, P. C. ; Gergen, J. A.

    Oxford, UK : Blackwell Publishing Ltd
    Published 1960
    Staff View
    ISSN:
    1749-6632
    Source:
    Blackwell Publishing Journal Backfiles 1879-2005
    Topics:
    Natural Sciences in General
    Type of Medium:
    Electronic Resource
    URL:
    http://dx.doi.org/10.1111/j.1749-6632.1960.tb26410.x

    Articles: DFG German National Licenses
  7. 7
    Zupan, J. ; Gasteiger, J.

    Amsterdam : Elsevier
    Staff View
    ISSN:
    0003-2670
    Keywords:
    Neural networks ; Review
    Source:
    Elsevier Journal Backfiles on ScienceDirect 1907 - 2002
    Topics:
    Chemistry and Pharmacology
    Type of Medium:
    Electronic Resource
    URL:
    http://linkinghub.elsevier.com/retrieve/pii/S0003-2670(00)80865-X

    Articles: DFG German National Licenses
  8. 8
    Sadowski, J. ; Rudolph, C. ; Gasteiger, J.

    Amsterdam : Elsevier
    Staff View
    ISSN:
    0003-2670
    Keywords:
    Host-guest complexes
    Source:
    Elsevier Journal Backfiles on ScienceDirect 1907 - 2002
    Topics:
    Chemistry and Pharmacology
    Type of Medium:
    Electronic Resource
    URL:
    http://linkinghub.elsevier.com/retrieve/pii/0003-2670(92)85029-6

    Articles: DFG German National Licenses
  9. 9
    Staff View
    ISSN:
    0003-2670
    Keywords:
    Butylamines ; Computer modelling ; Mass spectrometry ; Reaction elucidation
    Source:
    Elsevier Journal Backfiles on ScienceDirect 1907 - 2002
    Topics:
    Chemistry and Pharmacology
    Type of Medium:
    Electronic Resource
    URL:
    http://linkinghub.elsevier.com/retrieve/pii/0003-2670(92)85023-Y

    Articles: DFG German National Licenses
  10. 10
    Zupan, J. ; Novic, M. ; Li, X. ; Gasteiger, J.

    Amsterdam : Elsevier
    Staff View
    ISSN:
    0003-2670
    Keywords:
    Multicomponent analysis ; Neural networks ; Olive oils
    Source:
    Elsevier Journal Backfiles on ScienceDirect 1907 - 2002
    Topics:
    Chemistry and Pharmacology
    Type of Medium:
    Electronic Resource
    URL:
    http://linkinghub.elsevier.com/retrieve/pii/0003-2670(94)00085-9

    Articles: DFG German National Licenses
  11. 11
    Staff View
    ISSN:
    0013-4686
    Keywords:
    PtRu alloys ; carbon monoxide ; electrocatalysis ; formic acid ; methanol
    Source:
    Elsevier Journal Backfiles on ScienceDirect 1907 - 2002
    Topics:
    Chemistry and Pharmacology
    Physics
    Type of Medium:
    Electronic Resource
    URL:
    http://linkinghub.elsevier.com/retrieve/pii/0013-4686(94)85171-9

    Articles: DFG German National Licenses
  12. 12
    Staff View
    ISSN:
    0022-0728
    Source:
    Elsevier Journal Backfiles on ScienceDirect 1907 - 2002
    Topics:
    Chemistry and Pharmacology
    Type of Medium:
    Electronic Resource
    URL:
    http://linkinghub.elsevier.com/retrieve/pii/0022-0728(93)80006-4

    Articles: DFG German National Licenses
  13. 13
    Gasteiger, J. ; Li, X. ; Simon, V. ; Novic, M. ; Zupan, J.

    Amsterdam : Elsevier
    Staff View
    ISSN:
    0022-2860
    Source:
    Elsevier Journal Backfiles on ScienceDirect 1907 - 2002
    Topics:
    Chemistry and Pharmacology
    Physics
    Type of Medium:
    Electronic Resource
    URL:
    http://linkinghub.elsevier.com/retrieve/pii/0022-2860(93)80097-F

    Articles: DFG German National Licenses
  14. 14
    Gasteiger, J. ; Dammer, O.

    Amsterdam : Elsevier
    Staff View
    ISSN:
    0040-4020
    Source:
    Elsevier Journal Backfiles on ScienceDirect 1907 - 2002
    Topics:
    Chemistry and Pharmacology
    Type of Medium:
    Electronic Resource
    URL:
    http://linkinghub.elsevier.com/retrieve/pii/0040-4020(78)88015-6

    Articles: DFG German National Licenses
  15. 15
    Staff View
    ISSN:
    0040-4020
    Source:
    Elsevier Journal Backfiles on ScienceDirect 1907 - 2002
    Topics:
    Chemistry and Pharmacology
    Type of Medium:
    Electronic Resource
    URL:
    http://linkinghub.elsevier.com/retrieve/pii/S0040-4020(01)97318-1

    Articles: DFG German National Licenses
  16. 16
    Gasteiger, J. ; Herzig, C.

    Amsterdam : Elsevier
    Staff View
    ISSN:
    0040-4020
    Source:
    Elsevier Journal Backfiles on ScienceDirect 1907 - 2002
    Topics:
    Chemistry and Pharmacology
    Type of Medium:
    Electronic Resource
    URL:
    http://linkinghub.elsevier.com/retrieve/pii/S0040-4020(01)98964-1

    Articles: DFG German National Licenses
  17. 17
    Gasteiger, J. ; Marsili, M.

    Amsterdam : Elsevier
    Staff View
    ISSN:
    0040-4020
    Source:
    Elsevier Journal Backfiles on ScienceDirect 1907 - 2002
    Topics:
    Chemistry and Pharmacology
    Type of Medium:
    Electronic Resource
    URL:
    http://linkinghub.elsevier.com/retrieve/pii/0040-4020(80)80168-2

    Articles: DFG German National Licenses
  18. 18
    Gasteiger, J. ; Jacob, P. ; Strauss, U.

    Amsterdam : Elsevier
    Staff View
    ISSN:
    0040-4020
    Source:
    Elsevier Journal Backfiles on ScienceDirect 1907 - 2002
    Topics:
    Chemistry and Pharmacology
    Type of Medium:
    Electronic Resource
    URL:
    http://linkinghub.elsevier.com/retrieve/pii/0040-4020(79)85018-8

    Articles: DFG German National Licenses
  19. 19
    Gasteiger, J.

    Amsterdam : Elsevier
    Staff View
    ISSN:
    0040-4020
    Source:
    Elsevier Journal Backfiles on ScienceDirect 1907 - 2002
    Topics:
    Chemistry and Pharmacology
    Type of Medium:
    Electronic Resource
    URL:
    http://linkinghub.elsevier.com/retrieve/pii/0040-4020(79)85037-1

    Articles: DFG German National Licenses
  20. 20
    Guillen, M.D. ; Gasteiger, J.

    Amsterdam : Elsevier
    Staff View
    ISSN:
    0040-4020
    Source:
    Elsevier Journal Backfiles on ScienceDirect 1907 - 2002
    Topics:
    Chemistry and Pharmacology
    Type of Medium:
    Electronic Resource
    URL:
    http://linkinghub.elsevier.com/retrieve/pii/S0040-4020(01)91901-5

    Articles: DFG German National Licenses